Beschreibung zum Buch
Exploring the concepts involved in planning events, this study is designed to develop an understanding of the key issues which include: management, logistics, staging, marketing, promotion and post-event evaluation.
Informationen zum Produkt
- Format Taschenbuch
- Label Elsevier Ltd, Oxford
- Autor Glenn Bowdin, Johnny Allen, William O'Toole, Rob Harris, Ian McDonnell
- Sprache Englisch
- Anzahl Seiten 510
- Erschienen am 9. April 2005
- ISBN 9780750665339
- EAN 9780750665339
